Introducing our latest editorial, where bold textures and rich hues take center stage against an architectural backdrop. Photographed by Stanislas Motz-Neidhard and styled by Elly McGaw, the series features Luca Gajdus in a curated exploration of the relationship between women, fashion, and the spaces they inhabit.

For stylist Elly McGaw, the vision was rooted in her fascination with the interplay of fashion and architecture.
"I’ve always been interested in documenting women," she explains, "and it’s always about finding a space in which fashion and architecture can coexist." This editorial showcases how women interact with their environments and the role dressing plays in shaping that relationship.

The choice of location was equally deliberate. The architectural setting, rich in color and texture, became a vital element in the narrative.
"The set was so important because of its connection to both the past and present," Elly shares.
The space reflects timeless design principles while seamlessly framing the bold pieces in the collection, creating a story where fashion feels at home.

Photographer: Stanislas Motz-Neidhart 
Stylist: Elly McGaw 
Model: Luca Gajdus  
Hair Artist: Pål Berdahl 
Make-up Artist: Dan Duran